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Sumitomo Heavy Industries is a company that specializes in machine manufacturing, producing a wide variety of goods which range from advanced precision machinery to customized machinery. Further, the manufacturing of ships, as well as factory and environmental facilities is a service also provided by Sumitomo.
Sumitomo Heavy Industries provides high quality products and solutions and is supported by technology that has been tested by its customers around the world. Through these means, Sumitomo Heavy Industries hopes to be able to support its community, thereby making people's lives easier. In addition, Sumitomo Heavy Industries also wants to realize the company's mission in becoming a manufacturer of world class products and services throughout the world.
In the pursuit of this goal, the company will continue to innovate and leverage its technological capabilities so as to reach a wider audience. One of the ways this can be achieved is by digital means, specifically through the use of a website.
Further, Sumitomo Heavy Industries ensures the overall quality of its website in terms of its design and performance so that information related to the company’s services or products can be accessed by the wider public in an easy and comprehensive manner. In order to ensure optimal website performance, Sumitomo Heavy Industries has decided to use the digital marketing services provided by LOGIQUE, namely in regards to search engine optimization (SEO). Through this optimization strategy, Sumitomo's website has experienced optimal levels of performance and moreover, the website holds a good ranking through Google search engine pages.
In order to improve the quality of Sumitomo's website, LOGIQUE first takes several crucial steps in determining the overall potential of the website.This consists of the LOGIQUE team first making a comprehensive and structured plan in regards to the overall improvement and development of the website’s quality.
In addition, the LOGIQUE team also develops content so as to make the site more relevant to niche targeted areas of the market. Besides improving website quality, we also specialize in digital marketing strategies so as to increase the satisfaction of every user or customer visiting SHI’s site.
The following shows LOGIQUE’s general Search Engine Optimization (SEO) strategies that have been conducted for Sumitomo’s website:
Through the implementation of LOGIQUE’s digital marketing strategies, we have succeeded in improving, not only the overall quality of the website, but also the position of its potential keywords which have been tailored to a high level of relevance, being linked directly to the product or category pages. Through the Search Engine Optimization (SEO) process, Sumitomo’s website has significantly increased in regards to the following metrics:
Total Clicks
Total Impression
CTR
Average Position
Bounce Rate
Understanding the client’s Products as well as the Intents Audiences are important factors in determining the direction of website’s development. In addition, the search engine optimization strategy can also be implemented so as to ensure an appropriate level of user satisfaction and to maintain the quality of the website so that it remains optimal and in accordance with the Search Engine Algorithm. Through the provided solutions, companies can significantly generate more visits, improve their website’s rankings, and increase their site’s impressions.