The NAIK application is an investment platform developed by NH Korindo, designed to provide users with an efficient and easy investment management experience. In this project, our team delivered a UI/UX consulting solution focused on evaluating and improving the application's UI/UX design to enhance usability, accessibility, and overall user satisfaction.
Through an in-depth analysis of the current design, we identified key issues and provided strategic recommendations to refine the application's user interface and user experience. The goal was to create a more intuitive, engaging application that aligns with modern design standards, thereby optimizing user engagement and retention.
This project aims to improve the UI/UX design of the NAIK investment application through professional recommendations focused on user navigation, visual consistency, enhanced functionality, and user satisfaction.
The main objectives of this project include:
The proposed UI/UX improvements aim to provide NH Korindo with a more efficient and modernized investment platform, ensuring that users can navigate and utilize the app with ease.
The project focuses on improving the UI/UX design of key sections of the application, including:
1. Homepage & Order-Buy
Enhancing the homepage layout and purchase flow
2. Stock Price & Portfolio
Improving stock data visualization and portfolio management
3. Fast Order & Stock Chart
Optimizing the fast order feature and stock chart display
4. IPO Booking & GTC Order
Simplifying the IPO booking process and improving GTC order functionality
5. Login & Exercise
Enhancing security and ease of use for the login and exercise processes
Through UI/UX consulting services, LOGIQUE conducted an analysis of the existing NAIK application design to identify key problem areas. We then provided strategic recommendations to refine the interface and enhance the overall user experience.
In addition, we delivered actionable suggestions and insights based on user behavior, current industry trends, and competitor analysis. All feedback was designed to help the NH Korindo team align the NAIK app design with modern standards, while improving user comfort, efficiency, and overall appeal of the platform.